My work for Legends revolved around corporate partnership research and ideation for several different types of clients, ranging from professional sports teams and colleges to museums and airports.
On behalf of the Chelsea Football Club, I brainstormed a series of unique ideas, including partnership prospects, to connect with fans during Covid-19.
Put together a detailed Theme Night ideas/activations presentation for the Chicago Fire Football Club. The ultimate goal of the Theme Night was to attract an entirely new fan base.
For the University of Illinois-Chicago, I created an in-depth presentation for use in their collegiate athletic awards ceremony (the SPARKYS) that included innovative and exciting ideas for transforming the annual event.
Collaborated on a Jersey Patch project for the New York Yankees baseball team, requiring several weeks of research and ideation.
Compiled qualitative and quantitative data for existing and prospective corporate partners, and wrote specific reports with creative ideas for pursuing those partnerships.